Looking for a job? Consider LinkedIn as your own personal website. Many professionals are using this online tool as a way to market their resumes, and get connected to employers.
Want to learn more? ECO Canada found a fantastic article from Talentegg.com that gives stats on LinkedIn employement, and tips on how you can make the most of your profile. Read below!
Talentegg.com content written by Simren Deogun. "Why All Students and Recent Grads Should Have Active LinkedIn Profiles"
I’m sure most, if not all, of you have heard the age-old mantra that “It’s not what you know but who you know.” When it comes to searching for a job, deciding on a career and building a network, this mantra couldn’t be more accurate.
Today, social media has become ubiquitous. Check out these interesting stats from Socialnomics.net:
96% of GenYers are on a social network
Over 100 million users are on Facebook
80% of Twitter usage is via a mobile device
80% of companies use LinkedIn as their primary tool for finding employees
Tips for starting (or reviving) your LinkedIn profile
If you don’t already have a profile, visit LinkedIn.com and join. Do not set it up in a hurry. Give your profile the same time and courtesy you would give your resumé. It is, in effect, your online resumé and should be professional.
Complete your profile to 100%. This is not an easy task. Take a look at my profile completeness indicator to the right: it’s only at 90%. What I like about this is LinkedIn encourages you to complete your profile to ensure that you represent yourself accurately and the content is high quality. The higher your percentage, the more likely you are to come up in relevant searches and the better impression you’ll make on prospective employers.
Setup your public profile. Once your profile is complete to your liking, setup a public profile with a unique URL, preferably with your name.
Send out invitations to connect. Look up everyone you know and want to connect with professionally. Find out if they’re on LinkedIn, if so, ask them to connect to your network. LinkedIn also allows you to send them a customized message, which is extremely handy if you want the invitation to be more personal or if you’re reaching out to someone that is only an acquaintance.
Join groups relevant to your career. Groups are professionally-oriented discussion forums. You can setup your own or join existing ones. They offer the opportunity to engage in conversation, pose and answer questions, and connect with a completely new network of people with which you may have no affiliation.
Add applications and Twitter. If you have a professional blog or website, link to it. If you have a Twitter feed that is professional, link to it. LinkedIn offers applications for WordPress, Blog Link, Events, Tweets and more.
Never stop connecting. Continue to update your profile regularly. As you meet new people or reconnect with others, keep building your network. And integrate LinkedIn with your current social media and online job practices. Just remember to keep it professional.
Lastly, don’t be afraid. It may be intimidating to ask someone to join your network. But what’s worse is never asking and missing out on an opportunity. You never know who knows who but LinkedIn can help you find out.
Once your profile has been updated, check out ECO Canada's page !
Do you have any tips for people wanting to learn about LinkedIn? Post below!